We’ve all been there - you think of something smart in the shower and immediately want to buy a domain, sketch a logo, and mock it up in Figma.
Slow down.
Let’s validate it first - without spending a dollar, building anything, or gaslighting yourself into thinking it’s "just early."
Here’s the fastest way to validate your idea using nothing but a conversation.
Step 1: Pick a friend
Not your cofounder, not your mom - someone who might actually have the problem your idea solves.
Step 2: Ask these 5 questions
(Ask them casually, like you're just curious - not running a user research lab.)
**1. Can you walk me through the last time you did [X]?
What was the hardest or most annoying part about it?
What did you end up doing instead?
If someone built a fix for that, what would it have to include?
Is this problem annoying enough that you'd pay for a fix?**
Don’t pitch your idea yet.
Just let them talk. You’re trying to understand the problem, not sell the solution.
You’re looking for one of these: