Fast-track your idea or feature by stealing honest feedback from where people actually rant.

🤔 Why This Matters

People are already complaining about your competitors or begging for solutions to their niche problems - you just need to know where to look and how to read between the lines. This beats surveys 99% of the time.

🛠️ Where to Look

👀 What to Look For

Signal Example What It Tells You
🛑 Pain “This app crashes every time I upload a photo.” A killer bug or UX friction
💸 Frustration “They charge $20/month but don't even let you export data.” Feature gap ripe for disruption
🔥 Wishlists “I wish this had a Chrome extension.” Fast-track your roadmap
🧠 Workarounds “I export to Excel and do this manually.” MVP opportunity hiding in plain sight

🧠 How to Extract the Gold

Use this 3-pass scan method:

  1. Skim the 1- and 3-star reviews only: that’s where real insights live
  2. Highlight repeated complaints: 3+ times = worth noting
  3. Save high-emotion lines: they’re perfect for landing page copy

Pro tip: drop comments into a Notion or Airtable with columns like: